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From villas to technology parks, Italy’s real estate opportunities go on show in Cannes

by Evelina Marchesini

Italy believes there are opportunities in the real estate market and has brought the Italian real estate offers to MIPIM in Cannes, which began Tuesday and ends tomorrow.

The Italian participation in MIPIM, the most important event for real estate professionals from around the world, has been promoted by the Ministry of Economic Development in collaboration with the Ministry of Defense through the creation of an “Italian Pavilion” organized by ITA and ANCE, the National Builders’ Association.

Lombardy, Marche, Trentino, Piedmont, Puglia, Tuscany and the metropolitan area of Bologna have joined national players, such as the State Property Agency, Cassa Depositi e Prestiti, FS Sistemi Urbani, Difesa Servizi e Invimit, in turn involved in an enhancement of their respective real estate assets.

Among the private sponsors, there is Coima Sgr, active in the asset management of real estate investment funds and CityLife. Several Italian projects have attracted the interest of the investors. Here is a selection of the most important ones.

Ministry of Defense

The Ministry of Defense, represented by Minister Roberta Pinotti, presented a detailed program about the enhancement of ministerial assets. Two “jewels” were particularly appreciated.

In Naples, a redevelopment of Villa Nike for residential purposes was proposed. This is a prestigious building on the hills of Posillipo, built in 1949, and with breathtaking views of the entire Gulf. It has two floors, each one of which boasts 600 square meters, a 1,500-square-meter garden and a private garage. Palazzo Doro Altan in Vittorio Veneto, a 17th-century building with a unique architecture for the area, was also offered by the Defense. Once belonging to the Lioni and then Altan and Doro families, it has a double function: one facade appears as a building with three floors, the opposite one appears as villa with four floors, with a large garden and an outbuilding, a tennis court and a garage.


Lecce has made a name for itself with the project The House of Music, part of a larger urban regeneration plan, with the City of Art and of Music and the Cave Park, created by architects Alvaro Siza and Carlos Castanheira. The project is already under way and will have a high tourist appeal, both domestically and internationally. Puglia also presented the urban regeneration of Bisceglie, especially the waterfront and the port: for some years the center of the city has been the target of a redevelopment, while for the port and the surrounding area work is being done on a number of developments regarding tourist services, parking areas and hospitality.


Lombardy has proposed a post-Expo Milan 2015 master plan at Mipim, especially in terms of infrastructure. In this area, the area’s parent company Arexpo is working to create a university campus, a hub for hi-tech companies and a center for research and development, named Milan Innovation District.

There has also been talk of “Italy 2040-Human Tecnopole,” the scientific project that aims to create a hub for health, nutrition and aging.

Also in Lombardy, the Cremona City hub is being developed, an integrated intervention plan that includes the area of the former Annonaria. This is also an urban regeneration project, with private and social spaces, offices, retail areas, and municipal services over a 105,000-square-metre area.